Indulgi

53-1, Nakagyo-Ku Sanjo St.  
INDULGI is a fashion store in Kyoto’s Nakakyo district. The deep, narrow space has good sight lines, but this can be dangerous too: a shop can look messy and the interior space simply uninteresting if visitors can see all its products in one glance. The team decided to add shielding elements to create a space that could never be seen in its entirety, one in which different elements appear and disappear from view, changing customers’ experience of the shop as they move about it.
SELLING MOSTLY
W CLOTHES

SOME
BAGS
SOME
M CLOTHES
SOME
M SHOES
TWEET